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From Concept to Final: Ghost Medical's Creative Medical Animation Process for MedSource Labs

Ghost Medical Animation + VR Surgery
December 5, 2023
we delve into Ghost Medical's project postmortem, showcasing their collaboration with MedSource Labs and the remarkable results achieved.
we delve into Ghost Medical's project postmortem, showcasing their collaboration with MedSource Labs and the remarkable results achieved.

Context

Join us in this behind-the-scenes look at Ghost Medical, a leading medical animation studio, as they discuss their project with client Medsource Labs. Discover the process of creating animations for Medsource's ClearSafe® and ClearSafe Comfort® products, along with a special segment on hologram technology at the North American Spine Society 2023 booth. Learn about pre-visualization, animation, look development, motion graphics, and compositing in this fascinating journey into the world of medical animation.

Video Chapters

00:00 - Introduction

00:18 - Pre-visualization- Exploring different treatments- Choosing the right direction- Dark vs. light treatments- Using gobos for effects

01:25 - Animation- Challenges in 3D animation- Needle insertion animation- The role of Houdini

03:50 - Look Development - Creating realistic textures- Glass refraction effects- Maintaining focus on the product

06:59 - Motion Graphics- Adding callouts in compositing- Automated callouts for efficiency- Aligning with client branding

08:55 - Compositing - Layering and texture changes- Incorporating client's hexagon pattern- Long-term partnership with Medsource Labs

10:12 - Holograms

Join us on this captivating journey into the world of medical animation and technology.

Client

From Concept to Final: Ghost Medical's Creative Medical Animation Process for MedSource Labs
MedSource Labs

Video Keywords

Ghost Medical, Medsource Labs, medical animation, VR surgery simulation, ClearSafe, ClearSafe Comfort, marketing deliverables, animation, look development, motion graphics, compositing, medical devices, healthcare supplies, product animation, holograms, medical graphics, client project, Mesource products, medical industry, 3D anatomy, patient education, surgical devices, ISO certification, product showcase, medical simulation, healthcare professionals, product branding, client relationship, hexagon pattern, branding incorporation, long-term project.

Disclaimer

The animations showcased by Ghost Medical are intended solely to demonstrate our portfolio work and are not intended to be labeled as reliable FDA claims in the healthcare market. Surgeons and healthcare professionals should exercise caution and conduct their own research before relying solely on the information presented in the animations. Please be aware that while our animations strive to accurately represent medical concepts and technologies, they may not always reflect the current state of the medical industry.
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Talk To Us

Ghost Medical is an award-winning leader in medical visualization, specializing in custom medical animation, medical marketing services, and surgical training solutions. We provide a comprehensive range of digital services designed to elevate medical marketing, enhance patient communication, and streamline staff training. With a team of highly skilled professionals and deep expertise in biomedical processes, we ensure precise and impactful representations of your device, product, or procedure through 3D animations, medical illustration, and other dynamic media formats. Contact Ghost Medical today to discover how we can help you train surgeons, boost medical device sales, or effectively communicate your pharmaceutical innovations.

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