In 2011, Ghost Medical collaborated with the McKenzie Institute International to create an animation that vividly illustrates the principles and application of the McKenzie Method®. Above is a medical illustration from the final piece. The McKenzie Method® is a renowned approach to musculoskeletal care, particularly for spinal and extremity issues. It involves the use of specific end-range exercises that are designed to modify or reduce internal derangements, such as displaced intervertebral discs or joint dysfunctions, and to remodel contractures (tightened muscles or tissues) and scarring. This method is highly effective in alleviating pain, restoring function, and preventing recurrence of symptoms.
The animation developed by Ghost Medical serves as a crucial tool in both educational and clinical settings. For health professionals, it acts as a comprehensive training resource, helping them to better understand and apply the McKenzie Method® in their practice. The visual representation of the exercises and the underlying biomechanics enhances the learning experience, making it easier for practitioners to grasp the concepts and techniques involved.
Additionally, the animation is utilized as an educational and marketing tool for patients. It helps patients understand the treatment process, the purpose of the exercises, and how they contribute to their recovery. By visualizing the effects of the exercises on their bodies, patients can better appreciate the importance of following their prescribed regimen, which can lead to improved outcomes.
Overall, the McKenzie Method® animation created by Ghost Medical is a versatile resource that supports the McKenzie Institute International's mission of promoting evidence-based, patient-centered care. It bridges the gap between complex clinical concepts and practical application, making it accessible and understandable for both professionals and patients alike.
Ghost Productions is an award-winning medical media production company that can help you with custom medical animation and marketing services. We offer a wide array of digital representation services that can help anyone in the medical field improve their marketing, support patient communication efforts, or even streamline staff training. Our team is highly trained and has a great understanding of biomedical processes, so they can accurately represent your device or product in a 3D medical animation, or other types of illustrations you may be interested in. Contact Ghost Productions now and tell us more about how we can help you train your surgeons, sell more medical devices, or explain your pharmaceutical product.
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