In 2017, Ghost Medical, a company known for its exceptional medical illustrations and animations, teamed up with OrthAlign to create a series of detailed visuals for their KneeAlign system. These illustrations played a crucial role in conveying the functionality and benefits of the KneeAlign device, specifically designed for total knee arthroplasty (TKA).
Ghost Medical’s illustrations highlighted the precision and technological innovation behind the KneeAlign system. They depicted how the device assists in accurate alignment of the tibia and femur during knee replacement surgery, focusing on the real-time feedback and navigation features provided by the system. OrthAlign utilized these visuals in various marketing and educational materials to effectively communicate the advantages of KneeAlign to both surgeons and patients.
This collaboration between Ghost Medical and OrthAlign underscored the significance of clear and precise medical illustrations in improving the understanding of complex medical devices, supporting OrthAlign’s efforts to promote their innovative KneeAlign technology in the competitive medical device market.
Ghost Productions is an award-winning medical media production company that can help you with custom medical animation and marketing services. We offer a wide array of digital representation services that can help anyone in the medical field improve their marketing, support patient communication efforts, or even streamline staff training. Our team is highly trained and has a great understanding of biomedical processes, so they can accurately represent your device or product in a 3D medical animation, or other types of illustrations you may be interested in. Contact Ghost Productions now and tell us more about how we can help you train your surgeons, sell more medical devices, or explain your pharmaceutical product.
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