How 3D Medical Animation Is Benefiting the Healthcare Industry in 2018
3D animation is playing an increasingly important role in the healthcare industry, and 2018 is poised to be its biggest year yet. More and more medical professionals are realizing the benefits that 3D medical animation can bring in the areas of education, marketing and patient communication.
Improving technology has also played a critical part in the growing prevalence of medical animation videos. Becuase of these technical advances, it’s now easier and more cost-effective than ever to obtain high-quality animations to explain complex healthcare-related topics.
Thrombus Retrieval Systems
3D animation is extremely useful regarding thrombus retrieval systems and how a qualified surgeon performs a mechanical thrombectomy using a blood clot removal device. What is described in so many words can be better explained using 3D animation. Read below to learn how 3D animation serves as a powerful tool for surgeons and patients.
Thrombus Retrieval Systems
Take thrombus retrieval as an example. “Thrombus” is the medical term for a blood clot. A blood clot can occur almost anywhere in the body. For example, an injury to the leg, which is common, can cause that part of the body to bleed internally, and for a blood clot to form from the bleeding.
The Benefits of Medical Illustrations
Medical illustration is fascinating. It offers a way to accurately look at the human body, represented through anatomy illustrations. These colorful depictions of accurate anatomy created by illustrators at medical illustration companies like Ghost Productions are extremely helpful in showing complex biological information. These illustrations are frequently used to promote health care services and products because of their powerful depiction of these complex concepts.
3D Animated Marketing Videos: The New Medical Sales Tool
Medical animations are useful to help illustrate concepts, demonstrate medical theories, explain the protocols of treatment processes, and show detailed anatomy or physiology. Three-dimensional animations are also used in other health-related areas for medical simulations that can be viewed in an interactive manner.
Here are some of the excellent uses for medical animations that help pharmaceutical sales reps:
Medical Messaging and E-Learning with 3D Interactive Media
What is Medical E-Learning?
E-learning for healthcare makes use of interactive 3-D animation to show medical complexities in an easy-to-understand way. E-learning media offers many benefits for medical practices and healthcare organizations. E-learning media has evolved to be one of the best ways for informing patients and healthcare practitioners. Because of this, it is being used in all parts of the medical realm and in the healthcare industry. Here’s how:
IVC Filter Replacement and Removal
The problem: Blood clots that move from the lower body to the upper body — including moving to the heart, lungs and brain — can do significant damage, causing stroke and life-threatening embolism.
The solution: Ghost Productions created a fantastic, medically accurate 3D animation that demonstrates how using a Denali® filter captures these blood clots and keeps them from moving to parts of the body where they can cause serious harm. The Denali® filter is a vena cava filter that captures these rogue blood clots as they transverse in the circulatory system. The 3D animation produced by Ghost Productions shows how the Denali® filter placement is achieved with a minimally invasive procedure.
Medical Animations for Spine Surgery
Spinal repair surgery is one of the most complex procedures that medical students, physicians as well as patients need to understand. Technological advancement in medical device implantation and advanced surgical procedures are best demonstrated by high-quality 3D spinal surgery animation.
Spine animation shows the intricate parts of the spinal column and how all the pieces interact to form the support structure of the spinal column. By observing the anatomically correct 3D spine animation, it is easier for medical students, physicians, and patients to understand the delicate surgical procedures and the use of certain medical implant devices as they watch spine 3D animation.
How Your Business Or Medical Practice Can Benefit From Medical Animation
Many businesses and disciplines benefit from the use of visual aids. Medicine, in particular, benefits from medical illustrations and custom-made animations to enhance communication and facilitate learning. Visual media — illustrations, animations and videos — are crucial tools for educational and marketing purposes alike. Of course, there are many ways to convey challenging information. But to underscore a point, clarify a complex subject, or emphasize a technical concept, there’s simply nothing better than a visual image.
The Transformation Of Healthcare Through 3D Medical Animations
Virtual reality (VR) is still in its infancy, but this long-promised, never-previously quite-achieved technology took its first tentative steps into the real world recently, with the official launch of the Oculus Rift headset/VR system. Content suitable for the entertainment or edification of the general public is still largely lacking, but the technology promises to continue the transformation begun by the use of 3D animation — and few industries stand to benefit more than medicine.
Veritas Health Strikes Gold in Partnership with Ghost Productions
Veritas Health wins Telly and Communicator Awards:
Since early last year (2014), Veritas Health and Ghost Productions have been working hard on developing some of the most comprehensive and visually compelling series of animations to support the patient education content on Spine-Health.com. On the heels of wrapping up 60 animations, our team has just received notification of a string of 2015 online media awards for the Herniated Disc Animation!